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The current SARA strategy addresses five strategic focus areas of advocacy and lobbying, infrastructure development, railway operations, resource mobilisation, marketing and publicity and safety.
SARA is a ‘Non-profit Organisation’ domiciled in Zimbabwe formed in April 1996 in terms of its Constitution in response to increasing road competition.
At its formation, SARA was to originally provide the SADC railways with a strong lobbying association to pursue advocacy for fair surface transport competition to be achieved through– “levelling of the playing field” between road and rail in terms of policy and regulations.
Modal equity was to be achieved by enforcing the User Pays Principle where the road pays the full cost of road infrastructure or infrastructure support to railways by Governments.